Our journey began when we were dumbfounded by our realization of what pet owners are feeding their best friend(s) day in and day out. As pet owners ourselves, we recognize the preparation and inconvenience that often deters busy pet parents from DIY-ing each meal for their best friends. This realization sparked an idea in us – why wasn’t there an on-demand, customizable pet food service that could make feeding a nutritious meal as easy as ordering a meal for yourself?

It seemed like the perfect solution to start RawRaw in order to create an on-demand, customizable meal option – a “pokebowl” for pets – that would provide high-quality, nutritious meals that is also fresh, healthy, and most importantly, convenient.